Here’s a Question for All of You

Two movies with very similar premises are coming out this year.

Both are about extremely popular, flagship, “good guy” superheroes ending up on the opposite side of a major conflict, a conflict that will inevitably end with them coming to blows before reconciling in the face of a larger threat.

Both movies are going to be incredibly long, for a superhero movie.

They’re both introducing a ton of new characters in an effort to set up for new movies (DC: Batman, the Flash, Wonder Woman. Marvel: Like, seriously, basically everybody but Thor and the Hulk are in it).

The directors for both movies are taking the movie extremely seriously.

(Okay, yeah, that second link is just to images from “Batman v. Superman”, but come on, the brightest color on that whole page is Superman’s blue suit).

So why does “Batman v. Superman: Dawn of Justice” look like it’s terrible and “Captain America: Civil War” look like it will be amazing?

I don’t know how either movie ACTUALLY is. “Civil War”, of course, isn’t even out yet. “Batman v. Superman”‘s gotten terrible reviews, but I haven’t seen it and going by comments sections there seems to be a small but notable following of people who loved the movie. So who knows?

I’m just going by the stuff that’s come out pre-movie for each. It’s not just me who noticed this. The AV Club wrote an advance article bemoaning how bad they knew “Batman v. Superman”  would be (they panned it). And yet, despite having nearly the same premise and theoretically the same potential pitfalls, I can’t deny that I’m extremely excited for “Civil War” and getting more excited with each trailer, whereas I could have told you “Batman v. Superman” was going to get panned months ago.

So the question is: Why? Why does Marvel’s film look so good and DC’s look so bad? Is it the lighter tone of the trailers (Eh, maybe, but “Civil War” hasn’t been THAT lighthearted)? Is it the fact that Marvel has a long and established track record (Perhaps, but I don’t think so in my case, or at least not consciously). Is it that the movie looks so dark (But what about “The Dark Knight”)? Is it that the directors for the Marvel film are actually really good and Zack Snyder is terrible (that doesn’t really explain the trailers though, or not entirely)?

I dunno. I guess it could be any or all of those things, but I’m not so sure. Any ideas?